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THE 63rd ANNUAL IFEA CONVENTION, EXPO & RETREAT IS DESIGNED TO INFORM AND ELEVATE ALL OF YOUR PERSPECTIVES;providing access to many points-of view; increasing awareness of changing technologies, trends, issues, opportunities and risks; and extending educational and networking opportunities to share and grow your professional experience and expertise.

WE HOPE THAT YOU WILL PLAN NOW TO JOIN US(with your staffs, boards, key volunteers, city representatives, sponsors and vendors) as we welcome the world’s top events, host markets and industry experts, for an unforgettable opportunity to evaluate, prepare for and respond to the many critical and changing perspectives that are influencing our industry and all those that we depend on.

WE PROMISE THAT YOU WILL LEAVE WITH MULTIPLE FRESH PERSPECTIVES OF YOUR OWN.Can You Afford to Miss It?
IT DEPENDS ON YOUR PERSPECTIVE
Monday, October 1 • 11:15am - 12:15pm
Sponsorship Then & Now: The Things That Never Change and the Things That Already Have

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Data, Social and AI are a few of the elements that comprise the “new” sponsorship.
It’s on you and your team to prove the value of your sponsorship program, beyond booths and banners.  In this time of unprecedented distraction, there are things that do not change - the elements of human touch, connection and affiliation with the passion points that unite the sponsor and the audience.
This session will illustrate the business case for sponsorship, embroidering both the new with the fundamentals, offering you the tools to becoming proactive to the changes ahead. It’s all about harnessing the power of the subtle changes that will generate the most impactful results. It’s GO Time!

Speakers / Moderators
avatar for Gail Alofsin

Gail Alofsin

Director of Corporate Partnerships & Community Relations, Newport Harbor Corporation
Gail Lowney Alofsin is a professional speaker, author, university professor, humanitarian and sponsorship thought leader. Gail provides audiences with practical tools and the inspiration to achieve sponsorship and event success. As the Director of Corporate Partnerships for Newport... Read More →


Monday October 1, 2018 11:15am - 12:15pm
Room - San Diego

Attendees (26)