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THE 63rd ANNUAL IFEA CONVENTION, EXPO & RETREAT IS DESIGNED TO INFORM AND ELEVATE ALL OF YOUR PERSPECTIVES;providing access to many points-of view; increasing awareness of changing technologies, trends, issues, opportunities and risks; and extending educational and networking opportunities to share and grow your professional experience and expertise.

WE HOPE THAT YOU WILL PLAN NOW TO JOIN US(with your staffs, boards, key volunteers, city representatives, sponsors and vendors) as we welcome the world’s top events, host markets and industry experts, for an unforgettable opportunity to evaluate, prepare for and respond to the many critical and changing perspectives that are influencing our industry and all those that we depend on.

WE PROMISE THAT YOU WILL LEAVE WITH MULTIPLE FRESH PERSPECTIVES OF YOUR OWN.Can You Afford to Miss It?
IT DEPENDS ON YOUR PERSPECTIVE
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Tuesday, October 2 • 9:45am - 10:45am
Controlling the Message: Creating a Social Media Marketing Plan

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We have all heard about the many countless social media platforms that are available to our events , but how do you begin to prioritize your limited time and resources to ensure that you are maximizing the effort and the returns.  How do you create a Social Media Plan to work within your finite budget, your strategic vision and other critical considerations.  Join us for this  important  session by IFEA Association Partner and industry  leader, Saffire.
Speakers / Moderators
avatar for Jessica Bybee-Dziedzic

Jessica Bybee-Dziedzic

Director of Partnerships, Saffire
Jessica has a comprehensive background in online marketing, social media and website strategy. In 2007, she joined Wright Strategies, managing online projects for clients including KEEN Footwear, Nike and Frito Lay. In 2009, the Wright Strategies team created Saffire, providing events... Read More →

Tuesday October 2, 2018 9:45am - 10:45am PDT
Room - San Diego
  Educational Breakout

Attendees (13)