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THE 63rd ANNUAL IFEA CONVENTION, EXPO & RETREAT IS DESIGNED TO INFORM AND ELEVATE ALL OF YOUR PERSPECTIVES;providing access to many points-of view; increasing awareness of changing technologies, trends, issues, opportunities and risks; and extending educational and networking opportunities to share and grow your professional experience and expertise.

WE HOPE THAT YOU WILL PLAN NOW TO JOIN US(with your staffs, boards, key volunteers, city representatives, sponsors and vendors) as we welcome the world’s top events, host markets and industry experts, for an unforgettable opportunity to evaluate, prepare for and respond to the many critical and changing perspectives that are influencing our industry and all those that we depend on.

WE PROMISE THAT YOU WILL LEAVE WITH MULTIPLE FRESH PERSPECTIVES OF YOUR OWN.Can You Afford to Miss It?
IT DEPENDS ON YOUR PERSPECTIVE

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Operations & Risk Management [clear filter]
Sunday, September 30
 

8:30am PDT

The Fundamentals of Risk Management for Festivals & Events
As professionals in the festivals and events industry, we find ourselves operating in an uncertain world with evolving risks from homegrown violent extremism, cyber-security threats, severe weather events, and competing programs within a saturated market. Today, more than ever, it is essential that cities and local organizing committees adopt a proactive approach to managing risk, so they are better prepared to manage and recover from adverse events, both financially and reputationally.

This hands-on workshop promotes an interactive experience for sharing industry experiences and perspectives between attendees and the workshop facilitator.
  • International & industry best practices for enterprise risk management
  • How to identify, assess, prioritize & mitigate risks to festivals & events
  • Champions of Risk - tools & techniques for developing, implementing & leading a risk management program
  • Secure by Design - principles for enhancing security for events & festivals
  • The nexus between risk management & operational readiness – a risk based approach for preparing your team to manage adverse events.


Speakers / Moderators
avatar for Peter Ashwin

Peter Ashwin

Principal, Event Risk Management Solutions
Peter Ashwin is the principal and founder of Event Risk Management Solutions (ERMS), a consulting practice committed to enhancing organizational resilience for festivals and events through practical and effective risk management and security solutions. Peter is a former Australian... Read More →


Sunday September 30, 2018 8:30am - 12:00pm PDT
Room - Stratford
  Educational Breakout

1:30pm PDT

The Fundamentals of Risk Management for Festivals & Events
See 8:30am for session description.

Speakers / Moderators
avatar for Peter Ashwin

Peter Ashwin

Principal, Event Risk Management Solutions
Peter Ashwin is the principal and founder of Event Risk Management Solutions (ERMS), a consulting practice committed to enhancing organizational resilience for festivals and events through practical and effective risk management and security solutions. Peter is a former Australian... Read More →


Sunday September 30, 2018 1:30pm - 4:30pm PDT
Room - Stratford
  Educational Breakout
 
Monday, October 1
 

9:00am PDT

IFEA 63rd Annual Convention Open: Changing Perspectives
The 63rd Annual IFEA Convention & Expo officially opens on Monday, October 1st at 9:00 a.m. Including welcomes from IFEA industry leaders and an unforgettable performance by the internationally acclaimed Sultans of String, we will set the stage for our time together over the coming days, from all perspectives, as we look to the future and explore the growing and important roles that the events and industry we are all a part of continue to play in our cities, communities and the world around us.

Speakers / Moderators
avatar for Sam Lemheney, CFEE

Sam Lemheney, CFEE

IFEA Foundation Board, 2018 Board Chair, Pennsylvania Horticultural Society, Chief of Shows & Events
avatar for Jeff Curtis

Jeff Curtis

IFEA World Board, 2018 Board Chair, Portland Rose Festrival Foundation , Executive Director
Jeff Curtis is the Chief Executive Officer of the Portland Rose Festival Foundation, the nonprofit organization that produces one of the world's top special events, the Portland Rose Festival. Originally hired as a sponsorship manager and later promoted to Director of Sales & Marketing... Read More →
avatar for Steven Wood Schmader

Steven Wood Schmader

President & CEO, International Festivals & Events Association (IFEA World)
Steven Wood Schmader, CFEE, is the President & CEO of the International Festivals & Events Association (IFEA World), which celebrates 63 years as the “Premiere Association Supporting and Enabling Festival & Event Professionals Worldwide” in 2018. The IFEA operates with a vision... Read More →

Artists
avatar for Sultans of String

Sultans of String

The IFEA is pleased to welcome 3– time JUNO Awardnominees and Billboard charting band Sultans of String.Helping us to get things off with a memorable musicalperspective, Sultans of String creates “Energetic and excitingmusic from a band with talent to burn!” according to MaverickMagazine... Read More →

Sponsors

Monday October 1, 2018 9:00am - 10:00am PDT
Room - Town & Country Ballroom

10:00am PDT

Keynote Speaker: Creating New Perspectives…The Strategy of Event & Place Branding
More than ever, festivals and events have become key tools in the process of "place-making." Through international examples, this inspiring keynote will demonstrate how places of all sizes are working with event organizers to build powerful brand experiences. 

Speakers / Moderators
avatar for Jeannette Hanna

Jeannette Hanna

Chief Strategist, Trajectory
Perhaps it’s her journalism training that drives Jeannette’s obsession with the stories of organizations and places. As co-author of Ikonica, A Field Guide to Canada’s Brandscape she explored the interdependencies of commerce, culture and community. It’s a theme that’s been... Read More →

Sponsors

Monday October 1, 2018 10:00am - 11:00am PDT
Room - Town & Country Ballroom

11:15am PDT

A New Perspective on the Critical Importance of Volunteers at Your Event
Finding and keeping great volunteers is no easy task. The goal of this session is to bring together coordinators who are willing to share their experiences (good and bad), best practices and the key resources they use to keep their volunteers happy, engaged and informed. Topics include fostering the right 'culture' for your volunteer force, identifying appropriate channels to reward volunteers, and making the process of scheduling and communicating with your volunteers easier. We'll look at some recent data behind volunteer trends, and cover the practical implementation of a cohesive volunteer program that aligns the right incentives with volunteers' interests and skills. Join us for a lively discussion on best practices for volunteer management, coordination, and retention.

Speakers / Moderators
avatar for Kaylee Williams

Kaylee Williams

President, VolunteerLocal
Kaylee Williams is the President of VolunteerLocal, a volunteer registration and scheduling platform for festivals and events of all sizes, all over the world. Passionate about music and the arts, Williams has leveraged partnerships with hundreds of festivals, fairs and parades to... Read More →


Monday October 1, 2018 11:15am - 12:15pm PDT
Room - Royal Palm Salons 1&2
  Educational Breakout

11:15am PDT

Mayhem at Events and How to Prevent (Some of) It
Using a highly technical risk management tool -- the open ended question -- we will learn the value of asking, non-rhetorically, What could go wrong?  There is no such thing as a "best practice," only decisions that are reasonable under your circumstances.  This session will help you make reasonable decisions about the risks you are most likely to face at your events.

Speakers / Moderators
avatar for Steve Adelman

Steve Adelman

Vice President, Event Safety Alliance
Steven A. Adelman is head of Adelman Law Group, PLLC and Vice President of the Event Safety Alliance.  His law practice focuses on risk and safety at live events throughout North America, and he serves as an expert witness in crowd-related lawsuits.  Steve Adelman is widely recognized... Read More →


Monday October 1, 2018 11:15am - 12:15pm PDT
Room - Royal Palm Salons 5&6
  Educational Breakout

11:15am PDT

Perspective from Down-Under: Inside the Australia Day Celebration
Australia Day is one national day with many audiences because Australia is a diverse nation. Organisers have worked closely with stakeholders in recent years to develop programming that reflects the Indigenous, European and multicultural heritage. In 2018, Sydney’s celebration took on technical challenges to create a new centrepiece that showcased this diversity to a local audience and through national broadcast.

Speakers / Moderators
avatar for Jan Willett

Jan Willett

Director of Events, New South Wales (Australia) Department of Premier & Cabinet
Jan Willett oversees the production of large, public events including Australia Day, victory celebrations for sporting teams, and commemorative events. She leads the coordination of government services for events and streamlines the working relationship between event organisers and... Read More →


Monday October 1, 2018 11:15am - 12:15pm PDT
Room - Royal Palm Salons 3&4

11:15am PDT

The IFEA City-Event Project Challenge
What could we accomplish if we pooled our expertise with that of our global peers? Here’s your opportunity to find out, to test your creative skill-set against a real-world challenge, and to spend some formal and informal time strengthening your professional network.

Participants will be divided into teams (selected randomly on Day One of the convention) and presented with a specially-selected host city challenge, to be solved using the power of events. Teams will then have the remainder of the convention (days and evenings) to meet, research, brainstorm, and plan the ultimate answer to the assigned task-at-hand.

Presentation of solutions will be on the final afternoon of the convention and judged by an impartial panel of industry and host city professionals. For a combination of fun, education, professional networking and…perhaps…bragging rights, you won’t want to miss the IFEA City-Event Challenge!

Speakers / Moderators
avatar for William O'Toole, CFEE

William O'Toole, CFEE

Events Development Specialist, Event Project Management System (EPMS)
Bill is the IFEA's 2018 Hall of Fame Recipient, the highest honor awarded in our industry.  One of the most globally connected and influential professionals in the festivals and events industry today, Bill O’Toole’s unusual career path could be titled ‘The Accidental Tourist... Read More →


Monday October 1, 2018 11:15am - 12:15pm PDT
Room - Golden West

2:15pm PDT

Affinity Group 'Common Ground' Discussions
IFEA convention attendees have a unique opportunity to share "common ground” with professional peers while discussing current trends and issues during our popular "Affinity Group” Sessions. Bring your questions and input to these valuable open-topic exchange sessions and let the conversation begin. Each Affinity Group has been assigned a Moderator to help keep the discussions flowing smoothly.

Monday October 1, 2018 2:15pm - 3:45pm PDT
See assigned rooms for each topic area.

2:15pm PDT

Affinity Group: Arts Events
Speakers / Moderators
avatar for Stephen King, CFEE

Stephen King, CFEE

Executive Director, Des Moines Arts Festival
Stephen M. King, CFEE, is the executive director of the Des Moines Arts Festival® in Des Moines, Iowa and currently serves as Chairman of the International Festivals and Events Association (IFEA) World Board of Directors. Projects throughout his career in events have garnered more... Read More →


Monday October 1, 2018 2:15pm - 3:45pm PDT
Room - Towne (Meeting House Conference Center)

2:15pm PDT

Affinity Group: CEO's
Speakers / Moderators
avatar for Jim Holt, CFEE

Jim Holt, CFEE

President & CEO, Memphis in May International Festival


Monday October 1, 2018 2:15pm - 3:45pm PDT
Room - San Diego

2:15pm PDT

Affinity Group: Operations
Speakers / Moderators
avatar for Becky Genoways, CFEE

Becky Genoways, CFEE

President, Genoways Events
Becky Genoways is a 30-year veteran of the festivals and events industry, a Certified Festival & Event Executive (CFEE) and past Chair of the International Festivals & Events Association World Board of Directors. She is a leading industry consultant, educator and producer. She has... Read More →


Monday October 1, 2018 2:15pm - 3:45pm PDT
Room - Golden West

2:15pm PDT

Affinity Group: Parades
Speakers / Moderators
avatar for Ed Bautista, CFEE

Ed Bautista, CFEE

Chief Creative & Strategic Officer, Bautista Event Specialists Team (BEST), Chief Creative and Strategic Officer
Ed Bautista has been in the festival and events industry for over 25 years in various capacities. A long-time employee of the city of San Jose, Ed is also a member of the Chicago Festival Association's Board of Directors and the Chief Creative & Strategic Officer with the Bautista... Read More →


Monday October 1, 2018 2:15pm - 3:45pm PDT
Room - Royal Palm Salon 4

2:15pm PDT

Affinity Group: Volunteer Programs
Speakers / Moderators
avatar for Kim Lowell-Leverett

Kim Lowell-Leverett

Director of Volunteer Services & Tours, The Parade Company


Monday October 1, 2018 2:15pm - 3:45pm PDT
Room - Royal Palm Salon 2
 
Tuesday, October 2
 

8:30am PDT

Inspire the Industry - Changing Perspectives: Building a Better Event Leader - Bringing the Industry and Academia of Event Management Together
As we look to the future and sustainability of our industry, from all creative, business, marketing, and financial vantage points, we have come to understand that the natural evolution of our industry necessitates changing perspectives; one in which the professional and academic sides of the equation must grow closer together through new partnerships and the creation of new opportunities to help us all support, encourage, train and build better event leaders for the future.

The IFEA is proud and pleased to welcome one of the leading global academic authorities in our field to help us define that route and prepare for new journeys that lie ahead. Donald Getz, PhD., Professor Emeritus, University of Calgary, Canada, is a highly-respected researcher and industry consultant; a leading international tourism and event-studies scholar; and the author or co-author of well over 100 refereed journal articles, as well as a series of bestselling books, including his most recent and just-released new title, Event Evaluation: Theory and Methods for Event Management and Tourism (2018 Goodfellow Publishers) and upcoming titles Event Stakeholders (with Mathilda Van Niekerk) and Event and Tourism Impact Assessment.

Speakers / Moderators
avatar for Donald Getz, PhD

Donald Getz, PhD

Professor Emeritus, University of Calgary
Professor. Getz has been a pioneer in the development of event studies, including event management and event tourism. He is author of numerous journal articles, books, and book chapters on these subjects, and has delivered many conference speeches and professional workshops. Since... Read More →

Sponsors

Tuesday October 2, 2018 8:30am - 9:30am PDT
Room - Town & Country Ballroom

9:45am PDT

Contingency Planning and Awareness: What Could Happen and Who's Responsible?
In a new world where we are expected to prepare for any and all possible threats and risks to our events, communities and stakeholders - even those we cannot see - how do we prepare for, plan and protect our events, and who is responsible if something does occur that is out of our control?  Come hear from those who can help to answer those questions and who have a personal investment in our safety and success. 

Speakers / Moderators
avatar for David Olivares

David Olivares

Director of Sales, Kaliff Insurance
David G. Olivares is the Director of Sales at Kaliff Insurance. His area of expertise are Festivals and Events and is responsible for guiding the company’s focus on Outdoor Music and Entertainment Events and venues. David’s professional background, infused with his passion for... Read More →


Tuesday October 2, 2018 9:45am - 10:45am PDT
Room - Royal Palm Salons 5&6
  Educational Breakout

2:00pm PDT

Festival, Event & Host City Interactive Risk Management Table Top Exercise
As a Sector Specific Agency of the Outdoor Events Subsector for the U.S. Department of Homeland Security (DHS), the IFEA is fortunate to have this unique opportunity to provide an expanded 4-hour sector-specific, interactive, table-top exercise program. This detailed and participative workshop will cover many of the primary risk and safety threats facing our global industry today. Led by a team of DHS experts, this invaluable session will serve as an important planning and response tool for event leaders, host cities, and those responsible for risk management and the safety of your internal and external stakeholders.

Dialogue Leader
avatar for Steve Adelman

Steve Adelman

Vice President, Event Safety Alliance
Steven A. Adelman is head of Adelman Law Group, PLLC and Vice President of the Event Safety Alliance.  His law practice focuses on risk and safety at live events throughout North America, and he serves as an expert witness in crowd-related lawsuits.  Steve Adelman is widely recognized... Read More →
avatar for Peter Ashwin

Peter Ashwin

Principal, Event Risk Management Solutions
Peter Ashwin is the principal and founder of Event Risk Management Solutions (ERMS), a consulting practice committed to enhancing organizational resilience for festivals and events through practical and effective risk management and security solutions. Peter is a former Australian... Read More →
avatar for Jeff English, CFEE

Jeff English, CFEE

Senior Vice President - Administration and General Counsel, Kentucky Derby Festival
Jeff English is the Senior Vice President and General Counsel for the Kentucky Derby Festival. After graduating from Washburn University School of Law in Topeka, Kansas in 2004, Jeff worked in politics and practiced law before joining the Festival staff in 2007. He is charged with... Read More →
avatar for Warwick Hall, CFEE

Warwick Hall, CFEE

Risk & Event Management Consultant, Safety Set Consulting
avatar for Cindy Lerick, CFEE

Cindy Lerick, CFEE

President & CEO, Sausalito Arts Festival
Cindy Lerick is the interim Executive Director of the Sausalito Art Festival in Sausalito, California; a position that she accepted in 2017 to help the organization through an internal transition period.  Prior to that move, she served as the Executive Director/President of the Saint... Read More →
avatar for JoAnn Nasser

JoAnn Nasser

Director of Operations, National Cherry Blossom Festival
avatar for Mark Nethercott

Mark Nethercott

2017 Operations Planner, Ottawa Police Service
avatar for William O'Toole, CFEE

William O'Toole, CFEE

Events Development Specialist, Event Project Management System (EPMS)
Bill is the IFEA's 2018 Hall of Fame Recipient, the highest honor awarded in our industry.  One of the most globally connected and influential professionals in the festivals and events industry today, Bill O’Toole’s unusual career path could be titled ‘The Accidental Tourist... Read More →
avatar for Terry Powers, CFEE

Terry Powers, CFEE

Managing Director, Sports & Special Events, BAM Weather
avatar for Ira Rosen, MA, CFEE

Ira Rosen, MA, CFEE

Assistant Professor/Program Director - Event Leadership Executive Certificate Program, Temple University School of Sport Tourism and Hospitality Management
Mr. Ira L. Rosen is an Assistant Professor with Temple University’s School of Sport, Tourism and Hospitality Management. He teaches several event management courses and directs the School’s award-winning Event Leadership Executive Certificate Program. Additionally, for over twenty-five... Read More →

Speakers / Moderators
avatar for Gary Boyer

Gary Boyer

Federal Exercise Lead, U. S. Department of Homeland Security
avatar for Stephanie DeLorenzo

Stephanie DeLorenzo

Support Lead, U.S. Department of Homeland Security
avatar for Jeff O'Konek

Jeff O'Konek

Exercise Lead, U.S. Department of Homeland Security


Tuesday October 2, 2018 2:00pm - 3:00pm PDT
Room - Town & Country Ballroom
  Educational Breakout

2:00pm PDT

Joy & Wonder: Reimagining Parades to Inspire, Entertain, Involve and Celebrate Community
Parades have been an iconic part of community events for generations, but with the changing perspectives of new generations, new sponsors, the changing world of media and our evolving communities, as well as an understanding of the power of events to impact and involve attendees around the globe, what/who could and should the parades of the future include, serve, and look like? Join our expert panel of current parade executives and past parade executives who are still in Marketing and Advertising, with different perspectives and the experience to look at things from close-in and from afar. for an open dialogue as we reimagine parades and the joy and wonder that they leave behind. 

Speakers / Moderators
avatar for Ed Bautista, CFEE

Ed Bautista, CFEE

Chief Creative & Strategic Officer, Bautista Event Specialists Team (BEST), Chief Creative and Strategic Officer
Ed Bautista has been in the festival and events industry for over 25 years in various capacities. A long-time employee of the city of San Jose, Ed is also a member of the Chicago Festival Association's Board of Directors and the Chief Creative & Strategic Officer with the Bautista... Read More →
avatar for Dodie Howlett, CFEE

Dodie Howlett, CFEE

Chicago Christmas Parade, Former Operations Director, Kentucky Derby Festival, Director of Advertising & Promotions
avatar for Rachael Trice, CFEE

Rachael Trice, CFEE

Portland Rose Festival, Former Marketing Director, PHBA, Vice President of Marketing & Events
avatar for Laura Farber

Laura Farber

Executive Vice President, Pasadena Tournament of Roses
avatar for Jessica Kaminskas

Jessica Kaminskas

Chief Operating Officer, The Parade Company


Tuesday October 2, 2018 2:00pm - 3:00pm PDT
Room - Royal Palm Salons 1&2

3:15pm PDT

Events as Builders of Economic and Community Impact
Special events attract people to places, activating and spotlighting the potential of venues and their surrounding areas. The Port of San Diego facilitates, sponsors and promotes an extensive range of events in over 20 waterfront locations that provide community enjoyment of  San Diego Bay and economic impact to the region. Learn how the Port utilizes strategic partnerships and sponsorship resources to support special events throughout 34 miles of bay front spanning five cities.

Speakers / Moderators
avatar for Jim Hutzelman

Jim Hutzelman

Special Events Director, Port of San Diego
Jim Hutzelman oversees the permitting and logistics for special events and special uses of the Port of San Diego’s 22 parks, public open spaces, piers and terminals on San Diego Bay. Jim is responsible for developing partnerships with the producers of major special events and for... Read More →


Tuesday October 2, 2018 3:15pm - 4:15pm PDT
Room - San Diego

3:15pm PDT

Festival, Event & Host City Risk Management Interactive Table Top Exercise (Con't)
See 2:00pm for session description.

Dialogue Leader
avatar for Steve Adelman

Steve Adelman

Vice President, Event Safety Alliance
Steven A. Adelman is head of Adelman Law Group, PLLC and Vice President of the Event Safety Alliance.  His law practice focuses on risk and safety at live events throughout North America, and he serves as an expert witness in crowd-related lawsuits.  Steve Adelman is widely recognized... Read More →
avatar for Peter Ashwin

Peter Ashwin

Principal, Event Risk Management Solutions
Peter Ashwin is the principal and founder of Event Risk Management Solutions (ERMS), a consulting practice committed to enhancing organizational resilience for festivals and events through practical and effective risk management and security solutions. Peter is a former Australian... Read More →
avatar for Jeff English, CFEE

Jeff English, CFEE

Senior Vice President - Administration and General Counsel, Kentucky Derby Festival
Jeff English is the Senior Vice President and General Counsel for the Kentucky Derby Festival. After graduating from Washburn University School of Law in Topeka, Kansas in 2004, Jeff worked in politics and practiced law before joining the Festival staff in 2007. He is charged with... Read More →
avatar for Warwick Hall, CFEE

Warwick Hall, CFEE

Risk & Event Management Consultant, Safety Set Consulting
avatar for Cindy Lerick, CFEE

Cindy Lerick, CFEE

President & CEO, Sausalito Arts Festival
Cindy Lerick is the interim Executive Director of the Sausalito Art Festival in Sausalito, California; a position that she accepted in 2017 to help the organization through an internal transition period.  Prior to that move, she served as the Executive Director/President of the Saint... Read More →
avatar for JoAnn Nasser

JoAnn Nasser

Director of Operations, National Cherry Blossom Festival
avatar for Mark Nethercott

Mark Nethercott

2017 Operations Planner, Ottawa Police Service
avatar for William O'Toole, CFEE

William O'Toole, CFEE

Events Development Specialist, Event Project Management System (EPMS)
Bill is the IFEA's 2018 Hall of Fame Recipient, the highest honor awarded in our industry.  One of the most globally connected and influential professionals in the festivals and events industry today, Bill O’Toole’s unusual career path could be titled ‘The Accidental Tourist... Read More →
avatar for Terry Powers, CFEE

Terry Powers, CFEE

Managing Director, Sports & Special Events, BAM Weather
avatar for Ira Rosen, MA, CFEE

Ira Rosen, MA, CFEE

Assistant Professor/Program Director - Event Leadership Executive Certificate Program, Temple University School of Sport Tourism and Hospitality Management
Mr. Ira L. Rosen is an Assistant Professor with Temple University’s School of Sport, Tourism and Hospitality Management. He teaches several event management courses and directs the School’s award-winning Event Leadership Executive Certificate Program. Additionally, for over twenty-five... Read More →

Speakers / Moderators
avatar for Gary Boyer

Gary Boyer

Federal Exercise Lead, U. S. Department of Homeland Security
avatar for Stephanie DeLorenzo

Stephanie DeLorenzo

Support Lead, U.S. Department of Homeland Security
avatar for Jeff O'Konek

Jeff O'Konek

Exercise Lead, U.S. Department of Homeland Security


Tuesday October 2, 2018 3:15pm - 4:15pm PDT
Room - Town & Country Ballroom
  Educational Breakout

3:15pm PDT

Ignite! Your Perspective: Idea Generator Session
We have the foundation for your new ideas and creative plans built and ready for you.  New perspectives, new programming, new sales and the best ways to activate your ideas, your promotions and your sponsors! Come join us to spark the ideas that will light up your special event!

Speakers / Moderators
avatar for Ted Baroody, CFEE

Ted Baroody, CFEE

President, Norfolk Festevents
Ted Baroody is a graduate of North Carolina State University, Raleigh, North Carolina, USA. After college he moved to Norfolk, Virginia to start his own small sports marketing company, Victory Promotions. After a couple of years of power boat racing production under Victory Promotions... Read More →


Tuesday October 2, 2018 3:15pm - 4:15pm PDT
Room - Royal Palm Salons 5&6

3:15pm PDT

Strengthening Our Partnerships and Mutual Successes with Concessionaires
Too often - hopefully unintentionally - we see our vendors and concessionaires as adversaries to be watched-over and mistrusted , when in-fact, they are some of our greatest, most creative partners.  A relationship that can help ensure our mutual bottom-line success, as well as enhancing the overall event experience for our attendees.  The IFEA has asked industry partner NICA (National Independent Concessionaires Association) to come help us all expand the creative conversation of how to maximize the returns for everyone! 

Speakers / Moderators
avatar for Michelle Card

Michelle Card

Executive Direcrtor, National Independent Concessionaires Association (NICA)


Tuesday October 2, 2018 3:15pm - 4:15pm PDT
Room - Royal Palm Salons 1&2

3:15pm PDT

The Changing Event Roles of Parks Departments and How to Maximize the Partnership
Do you work with a parks department for your events? Are you best friends? Whether you are or you aren't, come learn from San Diego's newest public event venue. Waterfront Park has been open for 4 years and we have plenty of lessons learned and success stories to share that will help you take your own partnership to the next level. 

Speakers / Moderators
avatar for Christine Lafontant

Christine Lafontant

Region Manager, County of San Diego Department of Parks and Recreation
Christine Lafontant is a Region Manager for the County of San Diego Department of Parks and Recreation. She is responsible for managing park facilities including Waterfront Park, one of the county’s most significant outdoor event venues, and coordinating major special events such... Read More →


Tuesday October 2, 2018 3:15pm - 4:15pm PDT
Room - Royal Palm Salons 3&4

4:30pm PDT

Creating Excitement for Your Parade
Looking for more entries for your parade? Something different? Find out how to research entries to add to the fun, color and excitement of your parade. This workshop discusses the entertainment value of a parade, the content to make a parade more entertaining and how to obtain fun and creative entries.

Speakers / Moderators
avatar for Ray Pulver

Ray Pulver

Owner, Upbeat Parade Productions
Ray Pulver, Owner of Upbeat Parade Productions, is an event producer and consultant, specializing in parades, with over 35 years of experience. He currently works with 17 parades in California and Nevada and has coordinated numerous others on both the east and west coasts. Ray works... Read More →


Tuesday October 2, 2018 4:30pm - 5:30pm PDT
Room - Royal Palm Salons 3&4
  Educational Breakout

4:30pm PDT

Festival, Event & Host City Risk Management Interactive Table Top Exercise (Con't)
See 2:00pm for session description.

Dialogue Leader
avatar for Steve Adelman

Steve Adelman

Vice President, Event Safety Alliance
Steven A. Adelman is head of Adelman Law Group, PLLC and Vice President of the Event Safety Alliance.  His law practice focuses on risk and safety at live events throughout North America, and he serves as an expert witness in crowd-related lawsuits.  Steve Adelman is widely recognized... Read More →
avatar for Peter Ashwin

Peter Ashwin

Principal, Event Risk Management Solutions
Peter Ashwin is the principal and founder of Event Risk Management Solutions (ERMS), a consulting practice committed to enhancing organizational resilience for festivals and events through practical and effective risk management and security solutions. Peter is a former Australian... Read More →
avatar for Jeff English, CFEE

Jeff English, CFEE

Senior Vice President - Administration and General Counsel, Kentucky Derby Festival
Jeff English is the Senior Vice President and General Counsel for the Kentucky Derby Festival. After graduating from Washburn University School of Law in Topeka, Kansas in 2004, Jeff worked in politics and practiced law before joining the Festival staff in 2007. He is charged with... Read More →
avatar for Warwick Hall, CFEE

Warwick Hall, CFEE

Risk & Event Management Consultant, Safety Set Consulting
avatar for Cindy Lerick, CFEE

Cindy Lerick, CFEE

President & CEO, Sausalito Arts Festival
Cindy Lerick is the interim Executive Director of the Sausalito Art Festival in Sausalito, California; a position that she accepted in 2017 to help the organization through an internal transition period.  Prior to that move, she served as the Executive Director/President of the Saint... Read More →
avatar for JoAnn Nasser

JoAnn Nasser

Director of Operations, National Cherry Blossom Festival
avatar for Mark Nethercott

Mark Nethercott

2017 Operations Planner, Ottawa Police Service
avatar for William O'Toole, CFEE

William O'Toole, CFEE

Events Development Specialist, Event Project Management System (EPMS)
Bill is the IFEA's 2018 Hall of Fame Recipient, the highest honor awarded in our industry.  One of the most globally connected and influential professionals in the festivals and events industry today, Bill O’Toole’s unusual career path could be titled ‘The Accidental Tourist... Read More →
avatar for Terry Powers, CFEE

Terry Powers, CFEE

Managing Director, Sports & Special Events, BAM Weather
avatar for Ira Rosen, MA, CFEE

Ira Rosen, MA, CFEE

Assistant Professor/Program Director - Event Leadership Executive Certificate Program, Temple University School of Sport Tourism and Hospitality Management
Mr. Ira L. Rosen is an Assistant Professor with Temple University’s School of Sport, Tourism and Hospitality Management. He teaches several event management courses and directs the School’s award-winning Event Leadership Executive Certificate Program. Additionally, for over twenty-five... Read More →

Speakers / Moderators
avatar for Gary Boyer

Gary Boyer

Federal Exercise Lead, U. S. Department of Homeland Security
avatar for Stephanie DeLorenzo

Stephanie DeLorenzo

Support Lead, U.S. Department of Homeland Security
avatar for Jeff O'Konek

Jeff O'Konek

Exercise Lead, U.S. Department of Homeland Security


Tuesday October 2, 2018 4:30pm - 6:00pm PDT
Room - Town & Country Ballroom
  Educational Breakout
 
Wednesday, October 3
 

8:30am PDT

Inspire the Industry - Inside Perspective: The Quickly Growing Event Roles, Expectations and Challenges of Global Host Cities
All cities are experiencing an exponential growth in the number of events that they must now try to effectively service, protect and budget for. For most this has come about through a gradual evolution. For the City of Ottawa, Ontario, Canada, their country’s 150th Sesquicentennial Celebration in 2017 brought about the equivalent of an event ‘ice bucket’ challenge, with scores of new events (many major undertakings on their own) being introduced and many more existing ones stepping up to new levels of needs and expectations, all in a one-year period. This intense gauntlet of preparation, process and production was an unqualified and memorable success, but those who served ‘behind-the-curtain’ (i.e. construction coordination, human resource planning, assessing risk and mitigation activity, intergovernmental relations, allocation of space, minimizing impacts on residents, working with the local businesses, funding, et al.) while the spotlight was on their city for 365 straight days, learned many new and valuable lessons, faced both expected and unexpected challenges, and helped to set the stage as the city looks to the future of event and city partnerships in the nation’s capital.
You won’t want to miss this special presentation.

Speakers / Moderators
avatar for Daniel Brisebois

Daniel Brisebois

Director of 2017 Operations & Special Events, City of Ottawa
avatar for Catherine Callary

Catherine Callary

Senior Director of Destination Development, Ottawa Tourism
avatar for Allison Dixon

Allison Dixon

Senior Manager of Canada 150, Public Service & Procurement Canada
avatar for Ghislain Lamothe

Ghislain Lamothe

2017 Operations Project Manager of Communications Planning, City of Ottawa
avatar for Mark Nethercott

Mark Nethercott

2017 Operations Planner, Ottawa Police Service
avatar for Gil Tait

Gil Tait

Program Manager of Traffic Management, City of Ottawa
avatar for City of Ottawa Special Event Advisory Team

City of Ottawa Special Event Advisory Team

Special Event Advisory Team, City of Ottawa
Our special ‘Inspire the Industry’ session features the Special Event Advisory Team from the City of Ottawa, including:•    Ottawa Operations & Special Events•    Ottawa Police Service•    Ottawa Tourism•    Ottawa Traffic Management•    Ottawa Communications... Read More →

Sponsors

Wednesday October 3, 2018 8:30am - 9:30am PDT
Room - Town & Country Ballroom

9:45am PDT

Creating the Better Community Festival Experience
This educational session has one goal ... to teach you  how  to  make  the  stakeholder  experience  at  festivals better!  Its focus is on understanding the basics  of  festivity  and  using  this  knowledge  to  design optimal experiences.  It is time to put your festival attendees into the “Zone.”

Speakers / Moderators
avatar for Vern Biaett, Jr., CFEE

Vern Biaett, Jr., CFEE

Assistant Professor of Event Management, High Point University
Following 20 years of festival and event production for the cities of Phoenix and Glendale, Arizona, in 2006 Vern became a faculty associate at Arizona State University where he taught event management courses in a certificate program he co-created. In 2013 he completed his PhD in... Read More →


Wednesday October 3, 2018 9:45am - 10:45am PDT
Room - Royal Palm Salons 5&6

9:45am PDT

Enhanced Perspective: The Future for Festivals & Cannabis
With legalization in many states, Cannabis is quickly becoming an item of main stream discussion throughout the United States and the World.  This session will try to provide an insight and discussion into how the legal landscape has evolved and changed regarding Cannabis and what this may mean for event producers, venues and host's.

Speakers / Moderators
avatar for Geoff Hinds

Geoff Hinds

CEO, SBC Fair
Geoff Hinds has over 15 years of diverse experience in the Live Event market, and serves as the Chief Executive Officer at SBC Fair in Southern California, which has overseen operations of both the San Bernardino County Fairgrounds and Adelanto Stadium.   As CEO Hinds was instrumental... Read More →


Wednesday October 3, 2018 9:45am - 10:45am PDT
Room - Royal Palm Salons 3&4

9:45am PDT

Partnership Perspective: Maximizing the Opportunities and Minimizing the Challenges of Food Trucks at Your Event
Food trucks have become not only a trend-unto-themselves, but an important evolution of and consideration when it comes to providing quality food and beverage options to festival and event attendees.  Not unlike any other critical and revenue-impacting piece of the operations puzzle,  it is important that we understand both the challenges and opportunities for both sides of this partnership, allowing us all to maximize the returns to everyone. In this valuable session we'll be discussing ways to utilize food trucks at your festival, with an emphasis on the best ways to reach out and book food trucks for your events and to collect payments.


Speakers / Moderators
avatar for Matthew Geller

Matthew Geller

CEO, National Food Truck Association
Matt Geller is the Co-Founder and CEO of the Southern California Mobile Food Vendors Association and the Founding President of the National Food Truck Association.  The SoCal MFVA is a non-profit organization that represents upwards of 130 mobile vendors in Southern California.  Under... Read More →


Wednesday October 3, 2018 9:45am - 10:45am PDT
Room - San Diego

9:45am PDT

Protected Perspective: Insuring Your Data and Use of Other's Information in a Privacy-Focused World
The world is changing and our festivals face new exposures and challenges that they have never faced before.  Come join Haas & Wilkerson Insurance and a Cyber Liability expert from Chubb Insurance as they provide us with an inside and informed perspective of this growing risk, with advice on how to tackle those problems most effectively.  

Speakers / Moderators
avatar for Carol Porter

Carol Porter

Producer, Haas & Wilkerson Insurance
Carol has been an account executive and producer in the Fair and Festival Division of Haas & Wilkerson since joining the company in 2001. Carol is the Account Executive on all types of Fair/Festival accounts ranging from the small county fair to the largest events in the nation. Prior... Read More →
avatar for Bob Richards, III, RPLU

Bob Richards, III, RPLU

Senior Underwriter, RPLU - Cyber/Privacy, Tech, Media, & Professional Liability, Chubb Insurance North America
Bob Richards  graduated in 2011 from Bryant University, in Rhode Island, with a BS in International Business & Finance.  At Bryant, Bob consulted to small businesses in connection with Bryant’s own international trade organization. Bob also held jobs in risk financing and risk... Read More →
avatar for Andrew Vandepopulier

Andrew Vandepopulier

Producer - Festival Specialist, Haas & Wilkerson Insurance
After graduating from the University of Central Missouri with a degree in Business and Education Andrew began working in the disaster and catastrophe claims field for Farmers Insurance. He spent 3 years working around the Midwest handling all types of claims from hail to wildfires... Read More →


Wednesday October 3, 2018 9:45am - 10:45am PDT
Room - Royal Palm Salons 1&2
  Educational Breakout

1:15pm PDT

IFEA City-Event Project Challenge Wrap-Up
What could we accomplish if we pooled our expertise with that of our global peers? Here’s your opportunity to find out, to test your creative skill-set against a real-world challenge, and to spend some formal and informal time strengthening your professional network.

Participants were divided into teams (selected randomly on Day One of the convention) and presented with a specially-selected host city challenge, to be solved using the power of events. Teams had the remainder of the convention (days and evenings) to meet, research, brainstorm, and plan the ultimate answer to the assigned task-at-hand.

Come hear their presentation of solutions, judged by an impartial panel of industry and host city professionals. For a combination of fun, education, professional networking and…perhaps…bragging rights, you won’t want to miss the wrap-up of our first convention  IFEA City-Event Challenge!

Speakers / Moderators
avatar for William O'Toole, CFEE

William O'Toole, CFEE

Events Development Specialist, Event Project Management System (EPMS)
Bill is the IFEA's 2018 Hall of Fame Recipient, the highest honor awarded in our industry.  One of the most globally connected and influential professionals in the festivals and events industry today, Bill O’Toole’s unusual career path could be titled ‘The Accidental Tourist... Read More →


Wednesday October 3, 2018 1:15pm - 2:45pm PDT
Room - Golden West

1:15pm PDT

Maximizing Returns from Effective Alcohol Service
Done correctly and safely, alcohol sales can be a highly lucrative revenue line-item for festivals and events.  Come hear the tricks-of-the-trade and best-practices from a professional with a valuable and proven track-record.  Start maximizing your own returns today! 

Speakers / Moderators
avatar for Karen Shostak, CFEE

Karen Shostak, CFEE

Director of Sales, Friends of the Festival / Riverbend Festival
Karen Shostak has a long and successful  track-record when it comes to  anything associated with producing a festival, including sales and driving revenues! Having spent many years using those skills for the benefit of the Chattanooga River Bend Festival in Tennessee, she now graciously... Read More →


Wednesday October 3, 2018 1:15pm - 2:45pm PDT
Room - Royal Palm Salons 3&4
  Educational Breakout

1:15pm PDT

Recycled Perspective: Zero Waste Management for Events Workshop
Festivals and events provide many unique challenges to waste diversion.  This session will demonstrate how festivals can develop a zero waste strategy to fit the unique environment and requirements.  

On average festivals, fairs and exhibitions can create over 50 MT of waste over per day.  Add unique elements like agriculture waste, multiple vendors, guest and rides, the number of waste streams is complex to start.  It is a big and bold move to implement a zero waste strategy to reduce waste going into the landfill.  
A zero waste plan takes a multiple of resources including financial, knowledge, human and infrastructure.  This session will show how aligning your zero waste plans to a sponsorship opportunity can provide all the essential resources and move the results forward faster.

Speakers / Moderators
avatar for Karen Massicotte, CMP, CMM

Karen Massicotte, CMP, CMM

Director, Corporate Partnerships, Pacific National Exhibition
Karen is a resourceful professional who combines her event design, hospitality and businessexperience in delivering the financial rewards of well-executed initiatives. As the Director ofCorporate Partnerships with the Pacific National Exhibition, Karen is responsible for connectingpartners... Read More →


Wednesday October 3, 2018 1:15pm - 2:45pm PDT
Room - Royal Palm Salons 1&2
  Educational Breakout

3:00pm PDT

Clear Perspective: Developing an Operations 'Bible' for Your Event
Investing time to develop a reference manual, the "Bible" will save you time and money. The "Bible" will increase the efficiency with your Tent and Generator Companies along with all suppliers. It creates a clear approach in building your event and supporting your Operations Team.

Speakers / Moderators
avatar for Randy Dewitz, CFEE, CFM

Randy Dewitz, CFEE, CFM

Owner, Fanfare Attractions, LLC
Randy L. Dewitz, Owner, Fanfare Attractions started the Company in September, 1994.  He has provided management services for the Festivals and Events industry for over 35 years.   Randy received his Certified Festival & Event Executive (CFEE) designation from IFEA in September 2016... Read More →


Wednesday October 3, 2018 3:00pm - 4:00pm PDT
Room - Royal Palm Salons 5&6
  Educational Breakout

3:00pm PDT

Creative Perspective: Keeping Your Event Fresh
If your festival is not growing, it is dying.  What can you do to break out of "same old, same old" thinking and propel your event into the future.  This session will offer practical suggestions and fresh perspectives for continued festival sustainability.

Speakers / Moderators
avatar for Cindy Lerick, CFEE

Cindy Lerick, CFEE

President & CEO, Sausalito Arts Festival
Cindy Lerick is the interim Executive Director of the Sausalito Art Festival in Sausalito, California; a position that she accepted in 2017 to help the organization through an internal transition period.  Prior to that move, she served as the Executive Director/President of the Saint... Read More →
avatar for Ira Rosen, MA, CFEE

Ira Rosen, MA, CFEE

Assistant Professor/Program Director - Event Leadership Executive Certificate Program, Temple University School of Sport Tourism and Hospitality Management
Mr. Ira L. Rosen is an Assistant Professor with Temple University’s School of Sport, Tourism and Hospitality Management. He teaches several event management courses and directs the School’s award-winning Event Leadership Executive Certificate Program. Additionally, for over twenty-five... Read More →


Wednesday October 3, 2018 3:00pm - 4:00pm PDT
Room - Royal Palm Salons 3&4

3:00pm PDT

Protecting Crowded Places in Today's Uncertain World: Secure by Design - Integrating Design, People, Process & Technology for Safer Events
This session focuses on design principles for protecting crowded places through case studies and concepts for risk-based protective security measures. Key learning outcomes are: (1)  Understand the principles of how to establish a security risk profile for your event, and (2) Current trends for hostile vehicle mitigation and a risk based approach to determining what level of security screening is appropriate for your event.

Speakers / Moderators
avatar for Peter Ashwin

Peter Ashwin

Principal, Event Risk Management Solutions
Peter Ashwin is the principal and founder of Event Risk Management Solutions (ERMS), a consulting practice committed to enhancing organizational resilience for festivals and events through practical and effective risk management and security solutions. Peter is a former Australian... Read More →


Wednesday October 3, 2018 3:00pm - 4:00pm PDT
Room - Golden West
  Educational Breakout

4:15pm PDT

Closing Session Keynote - Untethered Perspective: The Power of Events to Shape a City and Build Community
What are the key parameters of a successful 21st Century large scale event to secure political and community support while contributing to the success of your city?

Helping us put a fitting cap on our 63rd Annual IFEA Convention, we are very pleased to welcome Guy Laflamme, Director of the spectacular Ottawa 2017 year-long calendar of extraordinary events, which served as the centrepiece of Canada’s 150th sesquicentennial year celebration and left over 11 million attendees with memories to last a lifetime.

2016 Chair of the IFEA World Board, few professionals in our industry have imagined, produced and experienced the intense scope and scale of events that effectively changed how Canada’s capitol and other global event cities around the world now think of the power of events.

Guy Laflamme specializes in the creation, production and marketing of cultural, recreational and tourism products, with 25 years’ experience in the field. He has attended festivals and events in over 25 different countries, providing a global perspective on best practices in the industry. He is an instructor on Event Management at the University of Ottawa.




Speakers / Moderators
avatar for Guy Laflamme, MBA

Guy Laflamme, MBA

International Public Speaker, Ottawa 2017 Celebration, Executive Director
Guy Laflamme was the Director of the spectacular Ottawa 2017 year-long calendar of extraordinary events, which served as the centerpiece of Canada’s 150th sesquicentennial year celebration and left over 11 million attendees with memories to last a lifetime.2016 Chair of the IFEA... Read More →

Sponsors

Wednesday October 3, 2018 4:15pm - 5:30pm PDT
Room - Town & Country Ballroom